“Forget smoke and mirrors. In today’s creative battlefield, the ultimate weapon for attracting and keeping top talent is surprisingly simple: transparent salaries.
Openness about pay isn’t just a trend; it’s a game-changer. It tackles the persistent gender pay gap, builds trust, and a staggering 84% of creatives want job ads to include transparent salary information. That’s a talent magnet if there ever was one.
So why the hesitation from so many comms agencies? It’s baffling, especially for those with standard promotion structures.”
– Our Founder, Dean Connelly, on how the most competitive salary is a transparent salary.